Collaborative Research Design: Working With Business For Meaningful Findings
by Louise Young /
2017 / English / PDF, EPUB
8 MB Download
This book articulates and interconnects a range of research
methods for the investigation of business management processes.
It introduces new directions that both recognise the business
community as stakeholders in the research process and seek to
include them in that process. The book presents a range of
contemporary research methods with particular focus on those that
allow insights into business managers’ thoughts and behaviours.
It includes fresh views on traditional research designs, for
example new approaches to using literature reviews, experiments,
interviews and observation studies. It also considers
cutting-edge research methods, such as the use of vignettes,
workshops, improvisation and theatre, as well as computer-based
simulation. In addition to discussing new approaches to data
capture and data generation, it presents new methods of data
analysis by considering various forms of models and modelling,
new forms of computer-aided text analysis and innovative
approaches to data display.
This book articulates and interconnects a range of research
methods for the investigation of business management processes.
It introduces new directions that both recognise the business
community as stakeholders in the research process and seek to
include them in that process. The book presents a range of
contemporary research methods with particular focus on those that
allow insights into business managers’ thoughts and behaviours.
It includes fresh views on traditional research designs, for
example new approaches to using literature reviews, experiments,
interviews and observation studies. It also considers
cutting-edge research methods, such as the use of vignettes,
workshops, improvisation and theatre, as well as computer-based
simulation. In addition to discussing new approaches to data
capture and data generation, it presents new methods of data
analysis by considering various forms of models and modelling,
new forms of computer-aided text analysis and innovative
approaches to data display.
Finally, the book provides a link between the philosophical
underpinnings of research and the different research methods
presented. This is often neglected but undertaking the
knowledge-generating journey that is research includes having a
view on reality and marrying this to beliefs about how the
reality to be investigated can be best expedited.
Finally, the book provides a link between the philosophical
underpinnings of research and the different research methods
presented. This is often neglected but undertaking the
knowledge-generating journey that is research includes having a
view on reality and marrying this to beliefs about how the
reality to be investigated can be best expedited.