Managerial Economics: Firms, Markets And Business Decisions
by Ian M. Dobbs /
2000 / English / PDF
41.6 MB Download
This text provides full coverage of all the topics typically
encountered in business or managerial economics. It is designed to
be appropriate for intermediate and final year undergraduate, first
year graduate and MBA programmes in managerial economics and
applied microeconomic analysis. Building upon a core of
microeconomic principles, the text covers all areas of managerial
economics courses in a style which is easy to follow, using applied
material to complement theoretical concepts. The book also
incorporates areas of resent research and debate, including
organizational architecture and investment appraisal. Special
features of the text include: lists of key terms; chapter
summaries; and review questions.
This text provides full coverage of all the topics typically
encountered in business or managerial economics. It is designed to
be appropriate for intermediate and final year undergraduate, first
year graduate and MBA programmes in managerial economics and
applied microeconomic analysis. Building upon a core of
microeconomic principles, the text covers all areas of managerial
economics courses in a style which is easy to follow, using applied
material to complement theoretical concepts. The book also
incorporates areas of resent research and debate, including
organizational architecture and investment appraisal. Special
features of the text include: lists of key terms; chapter
summaries; and review questions.