A Reader In Themed And Immersive Spaces
by Scott A. Lukas /
2016 / English / PDF
15.5 MB Download
Since the late 2000s, the themed space has been the subject of
widespread analysis and criticism in academic communities as well
as a popular source of entertainment for people around the world.
Themed spaces have, at their foundation, an overarching narrative,
symbolic complex, or story that drives the overall context of their
spaces. Theming, in some very unique ways, has expanded beyond
previous stereotypes and oversimplifications of culture and place
to now consider new and often controversial topics, themes, and
storylines. At the same time, immersion-or the idea that a space
and its multiple architectural, material, performative, and
technological approaches may wrap up or envelop a guest within that
space-has expanded to become an overarching concern of many
consumer spaces around the world. Casinos, theme parks, lifestyle
stores, and museums and interpretive centers alike have looked to
immersion as a means of both selling products and educating the
masses.
Since the late 2000s, the themed space has been the subject of
widespread analysis and criticism in academic communities as well
as a popular source of entertainment for people around the world.
Themed spaces have, at their foundation, an overarching narrative,
symbolic complex, or story that drives the overall context of their
spaces. Theming, in some very unique ways, has expanded beyond
previous stereotypes and oversimplifications of culture and place
to now consider new and often controversial topics, themes, and
storylines. At the same time, immersion-or the idea that a space
and its multiple architectural, material, performative, and
technological approaches may wrap up or envelop a guest within that
space-has expanded to become an overarching concern of many
consumer spaces around the world. Casinos, theme parks, lifestyle
stores, and museums and interpretive centers alike have looked to
immersion as a means of both selling products and educating the
masses.
