EPUB

Read Online 1.1 MB Download

Over 25,000 readers and counting NEW UPDATED AND EXPANDED EDITION "This is a great book for anyone who wants to communicate more effectively. New speakers and veteran speakers alike can benefit from this book." ~ Phil Barth, World Championship of Public Speaking Finalist "Whether you've keynoted SXSW or never spoken in public before, this book has something to offer everyone." ~ Raleigh Pilgrim Uncover the Keys to Delivering a Captivating TED Talk Captivate: Public Speaking Secrets from the Best TED Talks is a short, invaluable guide that uncovers the secrets to delivering a captivating TED talk (or any other speech or presentation). Full of rich insights into the art of public speaking, the book breaks down the TED talks of four captivating speakers and provides a roadmap that you can use to deliver a powerful and persuasive presentation. 50+ Proven Tools for Captivating Any Audience •Give a captivating TED talk Case study: Kelly McGonigal, “How to Make Stress Your Friend”. •Craft an opening that makes your audience lean in to hear more. •Harness the power of storytelling to move your audience emotionally. •Connect with your audience using conversational language. •Engage, educate and entertain your audience. Case study: Sir Ken Robinson, “How Schools Kill Creativity”. •Put statistics into context for your audience. •Avoid the mistakes most speakers make. •Create rapport by referencing common experiences and beliefs. •Use the “magic word” to keep your audience engaged. •Invoke emotions in your audience using Power-Words. •Mesmerize your audience using the conflict in the story. Case study: Jack Andraka, “A Promising Test for Pancreatic Cancer from a Teenager”. •Create knowledge gaps that keep your audience curious. •Add organic humor to your talk. •Add an element of newness to your talk. •Deliver a powerful and persuasive presentation. Case study: Seth Godin, “How to Get Your Ideas Spread”. •Go beyond sharing information to sharing emotion. •Focus externally, not internally. •Conclude using the “signal, summarize and sell” formula. •Inspire your audience to action.