Design Thinking And The New Spirit Of Capitalism: Sociological Reflections On Innovation Culture
by Tim Seitz /
2020 / English / PDF
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An ethnographic study on the innovation method Design Thinking, this book offers profound insights into the popular work method, centrally exploring how design thinkings practice relates to the vast promises surrounding it. Through a close study of a Berlin-based innovation agency, Tim Seitz finds both mundane knowledge practices and promises of transformation. He unpacks the relationships between these discourses and practices and undertakes an exploratory movement that leads him from practice theory to pragmatism. As Seitz contextualizes design thinking through ethnography and empirical data, he reveals connections between the practice and the thinking developed in Boltanski and Chiapellos New Spirit of Capitalismthat is, an ideological structure that incorporates criticism and therefore strengthens capitalism.
