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Established in January 2012, MJV Press is a publishing company that belongs to MJV Technology & Innovation formed by a group of authors specialized in different subjects (Ysmar Vianna, Mauricio Vianna, Isabel K. Adler, Brenda de Figueiredo Lucena, Beatrice Russo). Created with due objective of disseminating knowledge throughout the areas in which it performs for 18 years: technology, mobile and innovation. MJV has acquired expertise by developing and implementing of several projects alongside with diverse clients. Therefore, the publication of books has become key to the company's objective: disseminating knowledge. On account of its desire to become a global firm, MJV Press printed its first book in many languages. Hence "Design Thinking: Business Innovation" has been read by over 80,000 readers in several countries. In June 2013, the book rights were sold to the German publishing company Logos Verlag.