Emarketing: The Essential Guide To Digital Marketing, 4th Edition
by Rob Stokes /
2013 / English / PDF
50.8 MB Download
What the team from Quirk have been able to do is create a solid book on eMarketing that will be useful for a long time, regardless of the continuous changes in this field. This eMarketing textbook addresses the core principles one needs to understand to use marketing principles effectively in the online space in a highly accessible format. If you are a marketer, this is a must have book if you know a marketer, do him or her a favour and get it for them if you are just ted in eMarketing and want to expand your general business knowledge, buy two copies - someone will want to borrow this from you.
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