Engaging Students Through Social Media: Evidence-based Practices For Use In Student Affairs
by Reynol Junco /
2014 / English / PDF
3.8 MB Download
In today's technology-driven world, it is essential for student affairs professionals to understand how students interact with social media and how it can be used to enhance educational outcomes, engagement, and retention. Written by Reynol Junco ... the book outlines a research-based and practical plan for implementing effective social media strategies within higher education settings. This groundbreaking book reveals how social media is already being used in effective ways across disciplines and how it can best be used to meet the goals of student affairs professionals. A the author explains, the benefits of social media engagement include a wealth of positive outcomes such as improvements in critical thinking skills, content knowledge, leadership skills, content knowledge, diversity appreciation, interpersonal skills, leadership skills, community engagement, and student persistence. Base... - Book jacket
