Pricing Communication Networks: Economics, Technology And Modelling
by Costas Courcoubetis /
2018 / English / PDF
2.4 MB Download
Traditionally engineers devised communication services withoutreference to how they should be priced. In today's environmentpricing is a very complex subject and in practice depends on manyparameters of the actual market - including amount of traffic,architecture of the network, technology, and cost. The challenge isto provide a generic service model which accurately capturesaspects such as quality and performance, and can be used to deriveoptimal pricing strategies.
Recent technology advances, combined with the deregulation of thetelecommunication market and the proliferation of the internet,have created a highly competitive environment for communicationservice prividers. Pricing is no longer as simple as picking anappropriate model for a particular contract. There is a real needfor a book that explains the provision of new services, therelation between pricing and resource allocation in networks andthe emergence of the internet and how to price it.
Pricing Communication Networks provides a framework of mathematicalmodels for pricing these multidimensional contracts, and includesbackground in network services and contracts, network techonology,basic economics, and pricing strategy. It can be used by economiststo fill in the gaps in their knowledge of network services andtechnology, and for engineers and operational researchers to gainthe background in economics required to price communicationservices effectively.
* Provides a broad overview of network services and contracts
* Includes a primer on modern network technology and the economicconcepts relevant to pricing and competition
* Includes discussion of mathematical models of traffic flow tohelp describe network capability and derive pricingstrategies
* Includes coverage of specialist topics, such as regulation,multicasting, and auctions
* Illustrated throughout by detailed real examples
* Suitable for anyone with an understanding of basic calculus andprobability
Primarily aimed at graduate students, researchers and practitionersfrom electrical engineering, computer science, economics andoperations research Pricing Communication Networks will also appealto telecomms engineers working in industry.
