Using Media For Social Innovation

Using Media For Social Innovation
by Ellie Rennie / / / PDF


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This book offers a critical road map for understanding and researching “social innovation media”—initiatives that look for new solutions to seemingly intractable social problems by combining creativity, media technologies, and engaged collectives in their design and implementation. Presenting a number of case studies, including campaigns dealing with young people, Indigenous peoples, human rights, and environmental issues, the book takes a close look at the guiding principles, assumptions, goals, practices, and outcomes of these experiments, revealing the challenges they face, the components of their innovation, and the cultural economy within which they operateby Aneta Podkalicka (Editor), Ellie Rennie (Editor) This book offers a critical road map for understanding and researching social innovation mediainitiatives that look for new solutions to seemingly intractable social problems by combining creativity, media technologies, and engaged collectives in their design and implementation. Presenting a number of case studies, including campaigns dealing with young people, Indigenous peoples, human rights, and environmental issues, the book takes a close look at the guiding principles, assumptions, goals, practices, and outcomes of these experiments, revealing the challenges they face, the components of their innovation, and the cultural economy within which they operate. About the Author Aneta Podkalicka is a media researcher and lecturer at the School of Media, Film and Journalism at Monash University.

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