Burn The Business Plan: What Great Entrepreneurs Really Do
by Carl J. Schramm /
2018 / English / PDF
227.6 MB Download
“The evangelist of entrepreneurship” (
“The evangelist of entrepreneurship” (The Economist
The Economist)
reveals the true stories about how a range of entrepreneurs
created their successful start-ups: hint, many of them never
began with a business plan.
)
reveals the true stories about how a range of entrepreneurs
created their successful start-ups: hint, many of them never
began with a business plan.
Business schools teach that the most important prerequisite for
starting a business is a business plan. Nonsense, says Carl
Schramm in
Business schools teach that the most important prerequisite for
starting a business is a business plan. Nonsense, says Carl
Schramm inBurn the Business Plan
Burn the Business Plan, who for a decade headed
the most important foundation devoted to entrepreneurship in this
country. Microsoft, Apple, Facebook, and Google are just a few of
the companies that began without one.
, who for a decade headed
the most important foundation devoted to entrepreneurship in this
country. Microsoft, Apple, Facebook, and Google are just a few of
the companies that began without one.
Schramm explains that the importance of a business plan is only
one of the many misconceptions about starting a company. Another
is the myth of the kid genius—that all entrepreneurs are young
software prodigies. In fact, the average entrepreneur is
thirty-nine years old and has worked in corporate America for at
least a decade. Schramm discusses why people with work experience
in corporate America have an advantage as entrepreneurs. For one
thing, they often have important contacts in the business world
who may be customers for their new service or product. For
another, they often have the opportunity to strategize with
knowledgeable people and get valuable advice.
Schramm explains that the importance of a business plan is only
one of the many misconceptions about starting a company. Another
is the myth of the kid genius—that all entrepreneurs are young
software prodigies. In fact, the average entrepreneur is
thirty-nine years old and has worked in corporate America for at
least a decade. Schramm discusses why people with work experience
in corporate America have an advantage as entrepreneurs. For one
thing, they often have important contacts in the business world
who may be customers for their new service or product. For
another, they often have the opportunity to strategize with
knowledgeable people and get valuable advice.Burn the Business Plan
Burn the Business Plan tells stories of successful
entrepreneurs in a variety of fields. It shows how knowledge,
passion, determination, and a willingness to experiment and
innovate are vastly more important than financial skill. This is
an important, motivating look at true success that dispels the
myths and offers invaluable real-world advice on how to achieve
your dreams.
tells stories of successful
entrepreneurs in a variety of fields. It shows how knowledge,
passion, determination, and a willingness to experiment and
innovate are vastly more important than financial skill. This is
an important, motivating look at true success that dispels the
myths and offers invaluable real-world advice on how to achieve
your dreams.