Cb2 (with Review Cards And Cb4me.com Printed Access Card) (student Edition) (available Titles Coursemate)
by Barry J. Babin /
2010 / English / PDF
28.6 MB Download
Created through a 'student-tested, faculty-approved' review process with input from more than 175 students and instructors, "CB, Second Edition", provides a streamlined introduction to the core concepts and applications of contemporary consumer behavior. This engaging and accessible solution accommodates the diverse lifestyles of today's learners by providing a full suite of proven learning tools, including chapter-by-chapter study cards, interactive quizzes, downloadable flash cards, multimedia resources, and more, all in a convenient package at a value-based price.
