Corporate Responsibility And Digital Communities: An International Perspective Towards Sustainability (palgrave Studies In Governance, Leadership And Responsibility)
by Georgiana Grigore /
2017 / English / PDF
3.9 MB Download
This book explores conceptualizations of CSR and sustainability
in the digital economy, focusing upon points of intersection
between CSR and online communities. Reflecting on new areas of
responsibility that organisations must face in a globalised
economy, the contributions explore the ways CSR is being
communicated, challenged and reshaped in a rapidly evolving
online context. Up-to-date research from around the world shows
how diverse communities, citizens and stakeholders are engaging
with, and making demands on, organisations in novel ways that pay
little respect to international borders. With online communities
increasingly influencing the way in which business is carried out
and perceived, the case studies explored here offer a useful
indication of the variety of new developments and controversies
that have emerged in the field of CSR. This book will appeal to
postgraduate students and researchers of CSR and CSR
communications, as well as communication, public relation and
corporate responsibility practitioners.
This book explores conceptualizations of CSR and sustainability
in the digital economy, focusing upon points of intersection
between CSR and online communities. Reflecting on new areas of
responsibility that organisations must face in a globalised
economy, the contributions explore the ways CSR is being
communicated, challenged and reshaped in a rapidly evolving
online context. Up-to-date research from around the world shows
how diverse communities, citizens and stakeholders are engaging
with, and making demands on, organisations in novel ways that pay
little respect to international borders. With online communities
increasingly influencing the way in which business is carried out
and perceived, the case studies explored here offer a useful
indication of the variety of new developments and controversies
that have emerged in the field of CSR. This book will appeal to
postgraduate students and researchers of CSR and CSR
communications, as well as communication, public relation and
corporate responsibility practitioners.