Influence Effect, The: A New Path To Power For Women Leaders
by Kathryn Heath /
2017 / English / PDF
138 MB Download
Women hold over half of all professional jobs today, yet they
represent just four percent of CEOs in the S&P 500-and that
percentage has barely budged in a decade. In every industry, from
private equity investing to network television, women are
underrepresented in leadership and paid less than men for the same
work. That's where The Influence Effect comes in. Based on recent
research, this book begins with the premise that what works for men
won't work for women. It argues that the problem with everything
we've been told about what women need to do to succeed-from
leaning-in to throwing out the idea of being nice girls-is that it
misses what actually puts women ahead: influence. Packed with new
executive coaching techniques and strategies, The Influence Effect
makes success far less complex. By putting the focus on gaining
influence, this book helps women overcome entrenched resistance to
their ideas, create their own access points to power, and attract
followers in a way that works for them.
Women hold over half of all professional jobs today, yet they
represent just four percent of CEOs in the S&P 500-and that
percentage has barely budged in a decade. In every industry, from
private equity investing to network television, women are
underrepresented in leadership and paid less than men for the same
work. That's where The Influence Effect comes in. Based on recent
research, this book begins with the premise that what works for men
won't work for women. It argues that the problem with everything
we've been told about what women need to do to succeed-from
leaning-in to throwing out the idea of being nice girls-is that it
misses what actually puts women ahead: influence. Packed with new
executive coaching techniques and strategies, The Influence Effect
makes success far less complex. By putting the focus on gaining
influence, this book helps women overcome entrenched resistance to
their ideas, create their own access points to power, and attract
followers in a way that works for them.
