Managing The China Challenge: How To Achieve Corporate Success In The People's Republic
by Kenneth Lieberthal /
2011 / English / PDF
8.6 MB Download
"Summarizes key challenges businesses face in doing business in China discusses the roles of the state, including the Communist Party, and local officials in business ventures and frames issues related to corporate strategy such as branding, human resources, government relations, product development, marketing, corporate social responsibility, and risk mitigation"--Provided by the publisher.
