Moonshot!: Game-changing Strategies To Build Billion-dollar Businesses
by John Sculley /
2014 / English / EPUB
269 KB Download
“The future belongs to those who see the possibilities before
they become obvious… This is the most exciting time ever to be
part of the business world.”
“The future belongs to those who see the possibilities before
they become obvious… This is the most exciting time ever to be
part of the business world.”
Throughout history, there are some events that stand out as so
groundbreaking that they completely change life as we know it.
The Apollo moon landing of 1969 was one of those events—the
invention of the Apple personal computer was another. The time is
ripe for a new breed of innovative entrepreneurs to build
businesses across industries that will bring in billions of
dollars—while changing people’s lives for the better. In this
book, John Sculley will show you how to do it.
Throughout history, there are some events that stand out as so
groundbreaking that they completely change life as we know it.
The Apollo moon landing of 1969 was one of those events—the
invention of the Apple personal computer was another. The time is
ripe for a new breed of innovative entrepreneurs to build
businesses across industries that will bring in billions of
dollars—while changing people’s lives for the better. In this
book, John Sculley will show you how to do it.
Former CEO of both PepsiCo and Apple, John Sculley lays out a
roadmap for building a truly transformative business. Beginning
with a can’t-fail concept and inspired by smart data, Moonshot!
reveals the core concepts for a twenty-first century business.
Producer-in-Control models are a thing of the past, but the
Customer-in-Control future is bright for those that know how to
use it. With technology at your back, now might be the best time
in history to start a business—but the future belongs to those
who see the possibilities before they become obvious.
Former CEO of both PepsiCo and Apple, John Sculley lays out a
roadmap for building a truly transformative business. Beginning
with a can’t-fail concept and inspired by smart data, Moonshot!
reveals the core concepts for a twenty-first century business.
Producer-in-Control models are a thing of the past, but the
Customer-in-Control future is bright for those that know how to
use it. With technology at your back, now might be the best time
in history to start a business—but the future belongs to those
who see the possibilities before they become obvious.Moonshot!
Moonshot! will teach you to have the upper hand in any
business.
will teach you to have the upper hand in any
business.