Permission Marketing: Turning Strangers Into Friends And Friends Into Customers
by Seth Godin /
1999 / English / PDF
6.9 MB Download
The founder of Yoyodyne explains how marketing specialists can shape messages to promote a willing acceptance by consumers and offers advice on how to enhance marketing effectiveness by building long-term relationships with customers, creating trust, building brand awareness, and more. 40,000 first printing. Tour.
