Resources, Efficiency And Globalization (the Academy Of International Business)
by Marian V. Jones /
2010 / English / EPUB
3.7 MB Download
International business for the modern firm has to compromise
the need to use limited resources and achieve efficiency in the
global marketplace. This book examines these issues from the
viewpoint of the internationalized SME, the big multinational
and the local subsidiary drawing on research conducted in
different countries.
International business for the modern firm has to compromise
the need to use limited resources and achieve efficiency in the
global marketplace. This book examines these issues from the
viewpoint of the internationalized SME, the big multinational
and the local subsidiary drawing on research conducted in
different countries.
