The Little Black Book Of Innovation, With A New Preface: How It Works, How To Do It

The Little Black Book Of Innovation, With A New Preface: How It Works, How To Do It
by Scott D. Anthony / / / PDF


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In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. Anthony presents a simple definition of innovation and illuminates its vital role in organizational success and personal growth. Anthony also provides a powerful 28-day program for mastering innovation’s key steps: finding insight, generating ideas, building businesses, and strengthening capabilities.With its wealth of illustrative case studies from around the globe, this engaging and potent playbook is a must-read for anyone seeking to turn themselves or their companies into true innovation powerhousesby Scott D. Anthony (Author) In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. Anthony presents a simple definition of innovation and illuminates its vital role in organizational success and personal growth. Anthony also provides a powerful 28-day program for mastering innovations key steps: finding insight, generating ideas, building businesses, and strengthening capabilities. With its wealth of illustrative case studies from around the globe, this engaging and potent playbook is a must-read for anyone seeking to turn themselves or their companies into true innovation powerhouses. Review Praise for The Little Black Book of Innovation: Anthony writes with Great wit and insight. Economic Times An essential guide that will help anyone whose focus is innovation and growth. Clayton M. Christensen, bestselling author, The Innovators Dilemma I cant remember the last time I flat-out enjoyed reading a business book as much as I enjoyed this one. William C. Taylor, cofounder, Fast Company bestselling author, Practically Radical About the Author Scott D. Anthony is Managing Partner of Innosight. Based in Innosights Singapore office since 2010, he also leads the firms Asian consulting operations and its venture-capital investment activities. The author or coauthor of seven books, Scott is a prolific contributor to Harvard Business Review.

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