International Management: Culture, Strategy, And Behavior (irwin Management)

International Management: Culture, Strategy, And Behavior (irwin Management)
by Fred Luthans / / / PDF


Read Online 17.4 MB Download


International Management: Culture, Strategy, and Behavior reflects new and emerging developments influencing international managers. With integrated real-world examples, research, and practical applications, students understand how to adjust, adapt, and navigate the changing global business landscape and respond to global challenges-making it a market-leader.

The authors retain research and practices over the past decades, and incorporate new and emerging developments affecting international managers to increase students' effectiveness in managing across cultures.

views: 741